New: turn ideas into apps, starting with a prompt4 min read
Reading Time: 3 minutesFor years, Anima has helped teams go from design to code, bridging the design-dev gap. Turning hundreds of millions of designs into code made us experts in producing user‑interface code. We continue to lead the forefront of front‑end code generation for professionals, product managers, UI/UX designers, engineers, and everyone involved in the process.
What’s new in Anima Playground
Earlier this year, we released Anima Playground, where you can chat with AI to turn Figma designs into code and make them work. Recently, we added the ability to clone a website as a starting point for a prototype, concept, or a redesign.
Text‑to‑app: anyone can design and build with AI
Today, we’re taking a huge step forward. Anyone can design. Anyone can build. Meet Anima’s new text‑to‑app—or better yet, text‑to‑design—the new way to build anything from a prototype to a full app that also looks great. Product managers, marketers, and stakeholders with no design skills can now design, build, and communicate ideas with working apps.
Vibe coding is a rising coding approach for non‑coders. It utilizes an AI agent to generate code for you, while you simply request the next flow, functionality, or delightful designs and interactions. Anima Playground is a vibe‑coding platform that actually understands design, for non‑technical professionals.
Who is it for?
Vibe coding for product managers
Product managers could – and should – utilize vibe coding to ideate and communicate ideas. Here’s why Anima is the right choice for product managers:
- Work completely in‑browser: No setup needed.
- Clone any website or app page: Perfect for prototyping new features on top of existing flows.
- Start with a Figma link: If you have professional designers, you can add logic to their designs.
- Work as a team: Shared workspaces, team templates, secure sharing, and access controls.
- Share public links: One‑click deploy lets you share ideas with clients, investors, or stakeholders.
- Stay on‑brand with design‑aware AI: Anima understands your Figma, web‑app design, and org design system (enterprise).
- Build your own tools: Go beyond prototypes to automate workflows and build tools, from data analysis to interfaces for private APIs. Reach out to learn more.
Vibe coding for marketing teams
Marketing teams are often short on resources—from engineers to designers. Anima gives you an extra (robotic) hand to design, build, and brainstorm by simply prompting.
- Clone any website: Start with existing landing pages and tweak them with prompts.
- Connect your CRM: Chat with Anima to capture leads directly into HubSpot on landing pages.
- Bring data from a CMS: Pull content from Contentful or other headless CMS via chat.
- Email templates: Ask for email‑compatible code you can paste into any automation. Turn designs into templates (e.g., HubSpot or Mailgun) by simply asking the AI chat.
- Start with a Figma link: Add logic to professional designs.
- Start with a prompt: No design skills required to begin creating.
- Handoff or publish with Anima: Go live with or without engineers.
- Work as a team: Shared workspaces, templates, secure sharing, and access controls.
- Stay on‑brand with design‑aware AI: Anima understands your Figma, website design, and org design system (enterprise).
- Build your own tools: Automate workflows and create custom marketing tools—from data analysis to bespoke utilities. Reach out to learn more.
Vibe coding for sales demos
Add a feature to your demo before it’s developed—or even designed. Clone any live product, tweak it by prompting, then publish a full‑screen demo.
- Work completely in‑browser: No setup and no technical skills required.
- Clone any app page: Perfect for demoing new features on top of existing flows.
- Start with a Figma link: Make your designers’ work behave like a real product.
- Work as a team: Shared workspaces, templates, secure sharing, and access controls.
- Full‑screen demos: One‑click deploy creates a public link for sharing or presenting full‑screen.
- Offline demos: Ideal for conferences: export HTML demos to run locally in a browser.
- Build your own tools: Go beyond prototypes to automate workflows and build internal tools. Reach out to learn more.
Evaluate the impact of vibe coding
Anima can help you evaluate the business value of bringing vibe coding into your workflows.

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